Re-invented. Re-imagined. Re-connected.
Plascon has been leader in the paint industry for over 130 years, we strive to make a lasting and ever-positive impact on people’s lives with game-changing products that lead the industry and stand as its benchmark. As the leader, we recognise the need for change and evolution into the modern era. The new Plascon is about perpetual re-invention to further our goal of excellence, because when we seek to be the best, we are able to give you, our customers, the best.
We are ready for the future with a stronger commitment to carry the brand into the new decade and beyond. With re-invention, we’ve introduced a new logo, a new look, new packaging, and refreshed brand positioning that’s designed to reflect our new energy.
Our legacy and heritage built the foundation on which we innovate and create new products. We are shifting how the world sees paint with our commitment to quality ever-present.
We are connected by one purpose, a purpose to “transform valued assets into legacies” – lasting legacies which will endure and remain timeless. We believe that there is so much more to paint than just decorating walls. That’s why we develop innovation that improves the lives of our customers.
We have re-imagined the brand through new and improved products with better performance and innovative features. These re-imagined Plascon products will be introduced to our customers in 2020.
We are re-connected through a brand new digital customer experience with innovative technology that will bring our customers home transformation to life. Our digital landscape serves as a knowledge hub for consumers and an interactive paint discovery tool. We have created and upgraded our online tools ensuring that they are easy-to-use and will add value throughout the paint journey. We’ve introduced an interactive colour wheel, a swatch it tool, paint calculator and so much more.